When you finished your real estate agent training, did you have that “now what” feeling? If so, you’re not alone. There’s a lot to process in the beginning of your career.
At Keller Williams, first-year agents don’t have to experience that “now what” feeling for long. That’s because KW and local market centers offers critical tools and training that help new agents advance from day one. KW’s resources don’t just provide a launch pad; they help new agents build a sustainable real estate business for the long term.
As a Keller Williams® agent, you’ll have access to self-paced and live, online courses that provide further education on leads, listings, and leverage. You’ll also have the opportunity to attend in-person events that feature inspiring and informative speakers, along with breakout sessions tailoredthat you can tailor to your real estate journey. At KWRI headquarters in Austin, Texas, onsite training sessions are offered year-round, while closer to home, you’ll find a rotating calendar of classes at your local market center.
“KW has historically owned the training and coaching of agents,” says Mike Ray, executive leadership director of Keller Williams® Realty Southeast. “They have maintained brick and mortar franchise locations that offer new agents a place to go and learn. The training, the coaching, the accountability are all standards that new agents find at every KW® location. Add in our commitment to maintain culture and community that connects new agents, and that separates Keller Williams from other brokerages brands.”
An agent’s first-year educational path is critical, according to Ray. It’s imperative to build a foundation on creating and growing a database, completing representation agreements, setting business goals, and more — because real estate school doesn’t actually teach these practical, everyday skills.
Ray says, “When agents commit themselves to this learning path, it has the additional benefit of developing the habit of being learning-based.” It’s a habit Ray says is a crucial component of ongoing success.
The KW organizational model is designed to help ensureenable that success. Keep reading to learn more about the resources available to you as a new agent.
Stay Head of the Real Estate Class With Keller Williams University
Keller Williams University (KWU) is designed to help KW® associates expand their real estate skills and businesses. The educational arm of Keller Williams offers multiple programs, including foundational and advanced courses, trainer certifications, professional development opportunities, and more — all of which are available to KW-affiliated associates.
Robert Bell, KWU’s director of training, encourages new agents to enroll in Ignite, KWU’s flagship program, as early as possible. This foundational course covers the skills needed to become a real estate expert, propels agents into immediate productivity, and prepares them to grow in any market, at any stage of their career. Bell says Ignite also helps new agents build their network and provides a more broad-based understanding of a real estate agent’s job.
“If you only do one thing as a new agent, get into Ignite.” Bell says. “Ignite gives a picture of what your day-to-day is like when you embark on this career and helps you get structured and get going. I’ve talked to agents over the years who met friends and colleagues that they came up with through that first Ignite class.”
Ray agrees. “Courses such as Ignite take new agents through the process of establishing their ‘Big Why’, building a database, working with buyer and seller basics, and working with KW technology.”
As a KW® agent, you can access KWU through multiple channels. With an extensive library of on-demand, self-study courses, you can simply login to KW Connect and take KWU with you wherever you go. You have the option to stay close to home and hone your craft at your local KW® market center, or attend KWU’s in-person events at KWRI headquarters in Austin. You’ll also find KWU represented each year at Mega Agent Camp and Family Reunion.
Keep Your Real Estate Skills Sharp With Onward BOLD®
The real estate industry is constantly changing. The key to becoming — and remaining — a successful real estate agent is to keep up with these changes.
Onward Business Objective: A Life by Design (Onward BOLD) is tailor-madedesigned for Keller Williams® agents, prospective agents, and leaders at every experience level. Onward BOLD includes six, one-day classes taken over a six-week period, and annual attendance is highly recommended. Expert KW MAPS® Coaches facilitate the series at individual market centers.
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